2024 France Baguette with Scented Stamp 1v on Cover with Philex Special Cancellation

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2024 France Baguette with Scented Stamp 1v Stamp on FDC

French post office La Poste has introduced a stamp designed by Stéphane Humbert-Basset that gives off the scent of bread when scratched to celebrate the baguette. The stamp has a “bakery scent”, which was achieved through the use of microcapsules that are embedded within the ink of the stamps to provide a bread-like fragrance

According to La Poste, it created the stamps as the baguette is the “jewel of French culture”.

“The baguette, bread of our daily life, a symbol of our gastronomy, the jewel of our culture,” it said. “Bearer of culture and customs, the baguette is deeply rooted in the daily practices of the French.”

“It embodies a ritual, that of going to the bakery, a local business anchored in the regions, attracting twelve million consumers daily,” it added. “Making six billion baguettes yearly confirms its iconic status in French food heritage.”

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